Privacy & analytics

Google Analytics runs only after you accept analytics. It receives page paths, page titles, destination hostnames, visits, trailer plays, launch clicks and validated game-ready events. Desktop-edition clicks are clicks on the official itch.io listing, not confirmed purchases. Google may process technical device and network data, including IP addresses; analytics is not anonymous.

For campaign measurement, we send only recognized source, medium, campaign and content labels; unrecognized values become ‘other’. We record whether the referring site is YouTube and whether a Google ad click identifier was present, never its value. Full query strings and raw click IDs are not sent. First-touch labels are kept in this tab’s browser session only after consent, not across browser sessions.

Rejecting prevents analytics from loading or sending events. Advertising storage, advertising user data and ad personalization remain denied even if you accept analytics. Your choice and notice version are saved locally; use Cookie settings to withdraw or change your choice at any time. Withdrawal stops future reporting, including in other open tabs; it does not delete reports already received by Google. The game and lobby are hosted externally by 9-K9, and purchases take place on itch.io. Video posters use project media, with no YouTube request before a play click. Clicking play loads an external YouTube privacy-enhanced player independently of your analytics choice.